“When markets become more competitive, prices fall,” says Moskowitz, who was rooting for perennial disappointment England in last Wednesday’s match, because one side of his family is English. He’s typically more hard-headed when he thinks about sports, as shown in the 2011 bestseller “Scorecasting” that he co-authored with Sports Illustrated writer Jon Wertheim, applying economic analysis to sports. A popular working paper by Moskowitz studied sports betting markets for the asset pricing anomalies that we know and love in financial markets.
One of those close calls came in a loss at Monmouth by a mere 2-points. That doesn't concern me here, as the Iona won the first meeting 103-84 at home. That fact that they lost the most recent matchup is actually a positive. Favorites of 3.5 to 9.5 points who are revenging a same season loss and playing their 2nd road game in 3 days are 122-67 (65%) ATS going all the way back to 1997. 
CG Technologies is the only option for entity group formation and execution. They are the center of the application process to get things moving through the state and for their managed sports books to accept and review investment groups detailed information. Other sports books could eventually join in the experiment but most are weary of the red tape and short-sighted regulations that make things difficult.
Placing $460 bets on each of these games, a number pulled from some quick and dirty math about how much you could afford to bet in a single week’s NFL play without blowing your bankroll, would result in a $4,048 profit if you maintain that 55% winning record. Turning $10,000 into $14,048 in just four months is an investment return of 40.48%. I dare you to ask your bank for that kind of return on your savings account.
Its very hard to win money in long term betting. I don't suggest you quit your day job to do this. There are people that do make money long term betting but I guarantee you that they are not hanging out right now on 2p2 reading this thread. Its VERY VERY hard. I honestly think it would be easier to become a surgeon than become a professional bettor.
*For that kind of stuff, read the answer on bookmaker arbitrage that someone will no doubt write, presumably using several thousand fewer words than I have and including several more appealing sounding promises about the guaranteed money you’ll make. I’ve done that too, and it does work, but it’s not quite as easy as some people will have you believe and it’s hard to sustain it. You pays your money and you takes your choice.
From the Premier League to club friendlies, every week FootballExpert’s top football betting tipsters deliver detailed betting guides on the biggest football matches. We cover the ‘big five’ domestic leagues, as well as competitions like the Scottish Premiership and Major League Soccer, alongside the top UEFA Continental competitions and the biggest international tournaments.
As in the stock market, sports bettors suffer from psychological tendencies that create value and momentum opportunities. In the main, investors and sports bettors overreact to new information, such as a stock’s recent price moves or a team’s spell of bad-luck losses. “People tend to think that recent performance is a better predictor of the next game’s performance,” he says, “when, in reality, the long-term quality of the team is a much better indicator.”
When it comes to sports betting, you want to have an advantage over other bettors (and of course, over the sportsbook). To get said advantage, you can get an extra edge by using handicapping tools like those offered by a picks service. Picks services are companies that are staffed with handicapping professionals who use their industry know-how to come up with picks complete with analysis and information as to why they've chosen to bet on a particular matchup, player or team. Here, you'll find everything you need to decide if using a pay-for picks service is the right move for you. Plus, we review the top picks services and explore what makes each of them the best at what they do.
The two rules listed and explained above govern the sports bettors who will win or have the best chance to win money over time. You must win 52.38% of your bets at -110 odds to break even. So winning 53% of your bets is great because you didn’t lose anything and won something which if you bet year-round, that will build over the years and you have then done what very few people on earth can do and beat the books. A 55% winning percentage will yield a very nice profit for a season. My best college football season ended with a 62.4% winning percentage which left me with a very nice profit. But that’s with the work put in and the risk of losing a lot of money (you can lose even with all the work, data analysis and belief in the world so when you lose, it shouldn’t bother you as this is just the reality of betting sports).

That 60% betting record (with the odds of -110 that is traditional for against the spread bets in football) will leave you with a profit of $160. Think about it—your $600 profit from your 6 winning bets minus the $440 you lost on losing bets leaves $160. It took you $1,100 to win $160, meaning you have to bet $6.87 to win $1 on average. So you see the small differences between a 52.4% winning rate and a 60% winning rate—inside those 7.3 percentage points lies hundreds of dollars in profit.
Virginia appears to be a potentially serious player on the sports betting front for 2019. The latest news coming out of the state involves an online-only sports betting bill pre-filed for next year’s legislative session by Delegate Mark Sickles. The proposed legislation, House Bill 1638 would repeal Virginia’s current ban on both sports betting and online lottery ticket sales.
Professional sports bettors have to worry about variance more than any other type of gambler. Working against the forces of variance means managing your bankroll over the course of the season to avoid the negative possibilities that could totally empty your wagering account. Professional sports bettors have the time and resources necessary to calculate these variances, and there are even a few pieces of software out there that can help you figure out your ideal bet in the face of negative variance. But the bottom line is that professional sports bettors would dream of having a 55% winning record, simply because it guarantees you’re beating the house.

Bookies look at the weight of their books all the time and adjust odds and other factors to make sure their books balance. Though it isn’t possible to completely balance a book, bookies that go too far out on one side run the risk of losing money, and losing money in gambling is the fastest way to find yourself in another industry. All of these factors are why bookies generally root for the underdog—too many favorites winning in a sport with a short season (such as the NFL) can cause a bookmaker to lose money, while a bunch of upsets (like you generally see in college football) is a guaranteed profit for the bookmaker.

Sports betting has resulted in a number of scandals in sport, affecting the integrity of sports events through various acts including point shaving (players affecting the score by missing shots), spot-fixing (a player action is fixed), bad calls from officials at key moments, and overall match fixing (the overall result of the event is fixed). Examples include the 1919 World Series, the alleged (and later admitted) illegal gambling of former MLB player Pete Rose, and former NBA referee Tim Donaghy.


The NFL’s official partnership with Caesars Entertainment is a perfect example of the value of contractual relationships between leagues and the casino gaming industry. The partnerships now in place between gaming companies and each of the four major American sports leagues enrich the fan experience and validate gaming’s role as a form of mainstream entertainment.
As a solution I decided to create Sporita, my vision was to create an app that is easy to use and contains each and every possible piece of data from across all major football leagues and competitions. Our self learning algorithm predicts the outcome of football matches by combining a wide range of information such as formations and tactics, team and individual statistics, the coach factor, game day weather and much, much more.

FootballExpert is your home for up-to-date betting previews and predictions on the biggest football matches. Our team of experts scour the web for up-to-date team news and betting odds to deliver comprehensive previews and recommended bets. Covering everything from club friendlies to the Champions League, as well as international matches and major tournaments, we deliver previews and betting guides for all of the biggest matches to maximise your chance to profit at the bookmakers. Read more
Major League Soccer (MLS) the top soccer league in the United States and Canada has expressed sports betting as a possible way to gain popularity. Commissioner Don Garber has stated about sports gambling, " We have a project going on now to really dig in deeply and understand it. I’ll join the chorus of saying it’s time to bring it out of the dark ages. We’re doing what we can to figure out how to manage that effectively."[49]
If you’re not familiar with the ins and outs of the game, it’s best to start with a simple bet, such as looking over an entry list of players with odds and selecting one to win. Or, picking a player in a head-to-head match. Once you get to know the sport, there are a variety of more complicated bets offered. One that’s popular is to bet the over/under on the number of times a player gets 180 (the highest score possible with three darts) in a match, or who will be the first player in a match to get a 180.
So a look at the second important sports betting rule. Preparation! This includes studying your sport, its teams, players, coaching staffs, schedules, past trends, past results on the field and against the spread betting results, season predictions, matchups, possibilities and various other parts and pieces that really dictate who has the best chance to win a matchup. I mean do I really get in-depth with an Alabama vs the Citadel matchup? No. (I don’t bet Bama anyway as they are my team and can’t have my heart dictating money placement) But if I did, this would only dictate a look into the Citadel offense, injuries and possible matchups because I would just be trying to determine if the Citadel could cover the spread. Trying to predict how much a big team will beat a small school by is a very difficult task due to the amount of variables such as motivation of the big team and its players, who sits out due to a nagging injury due to a certainty of winning, will the big school try different things to see what may work, will they just run and eat up clock (ball control offense) after getting a decent lead, does a coach want to score a lot to have an impressive win margin for playoff consideration or the opposite and have no concern just a win is okay,and when will backups come in. These are very difficult to predict so there is no amount of certainty to what will happen which is a no-go for a seasoned bettor. But you can determine the smaller list above and get some idea of how much the smaller school could score and compare this against an average of scores the big school has put up against average competition over the last 3, 5 or how many ever years you see as an equal to the team this year. If I come up with a good estimation that the Citadel can score 13 on Bama, and Bama has scored an average of 42 points on lower level opponents over Saban’s tenure minus year 1, I can see a spread of 29 points would be my prediction (42–13). The sports books have this game with Bama as a favorite to win but by 21 points (-21 which means Citadel would be +21 point underdogs meaning you win your bet on them if the do anything except lose by more than 21 points, at 21 is a push and will pay back your wager). Should you bet this? No. Because you a prediction that they can or should lose by 29 points. So if the spread was +42 for the Citadel, you should feel safe about taking this spread. This would be the base view of a bet. A big part of preparation and study is to have a predictive index and way to rate teams and matchup types which should not only help to see what teams are best to bet on when comparing your weekly predictions but also which matchups are instant throw aways. The predictive formulas are highly important and vary bettor to bettor based on what each sees as important and what factors they believe contribute most to team wins and their chance to win a bet. I spend some 30–50 hours of data compilation (most intensive and time consuming), advanced statistics and analytics analysis (different from standard data from my perspective), data entry, analyzing the compiled data calculated from my predictive indexes, and finally matchups, lines and spreads from the sports books (near the end right before placing wagers). This is compared against any predictions from odds sites or from message boards on betting sites. That is just a test of how my ideas align with other bettors, and basically another little tiny bit of help. But I would have the teams I see as the best to bet against certain level of opponent in my predictive calcs (so maybe I see Bama, Ohio state and Clemson as tier 1; LSU, Michigan, and USC as tier 2; Kansas State, South Carolina and Virginia Tech as tier 3; down to the final tier of Charolette, Kansas and Rice) the teams all get a +/- score against each tier. This allows me to combine the scores of the two teams in a matchup and see over all the possible matchups at a sports book which are the highest on your index meaning the best chance of winning for a team or their chances against the spread. This will usually show me maybe 20 up to 30 matchups which make sense based on my set +/- combined matchup score. From these matchups, I can usually cut down to 12 or less matchups due to the given spreads and odds and seeing the ones that don’t make sense for me or just simply aren’t matchups I have enough knowledge of or belief in. The final matchups are then fully analyzed with a few pages of notes on the matchup. I will pull any and every bit of data I can gather. I have subscriptions to every sports site that offers paid content or any magazines in the area also. It does get expensive but remember it’s a job and you should put all work and money on necessary or your business will fail. These sheets will end in my full matchup analysis based on positional groups, coaching staffs, s&p rankings, and overall player comparison. You can see who will have advantages in specific areas and which of these will be most important to the outcome. If WVU was seen to be better than Tennessee based on their run blocking against Tennessee’s interior defensive line unit, what does that mean to me? Honestly, not much. At best a higher chance of converting on 3rd and short runs to extend drives and time of possession. I know based on my analysis (and just from watching Dana Holgorsen and his offensive philipsophy developed as offensive coordinator at Texas Tech, they will pass early and often) that WVU will live and die by the passing game. So which matchups do I want to focus on? WVU receivers against Tennessee defensive backfield, WVU offensive tackles (and whole line) vs Tennessee pass rush, Tennessee mid-level defense (5–15 yards past line of scrimmage or dependent on linebacker and possibly up safety depth) against underneath passing game of WVU, WVU 3rd down passing offense (1–3 yds, 4–7 yds and 8+ yds) against Tennessee 3rd down defensive unit. I will want to see WVU have a huge advantage in each of these matchups. From my work this year, WVU has a gigantic advantage in WR unit vs the Tennessee backfield, a large advantage against the Tennessee pass rush on the outside and a small advantage against interior pressure, WVU should see success in the underneath passing game and the 3rd down passing offense should see average to slightly below average conversion percentage. I see the biggest advantage and most glaring in this contest to be the WVU receivers against Tennessee backfield (and Will Grier will be a huge catalyst and positive against Tennessee) which is a troubling fact for Tennessee as WVU throws at an above average amount every game. They have a deep-threat and seemingly uncoverable WR from inside to slightly outside the red zone in David Sills V, a sure-handed Gary Jennings who excels at the short to mid-level range, Reggie Roberson who will possibly take the 3rd WR slot and get some underneath work with deep-play speed and finally TJ Simmons (who transfered from Alabama last year and can finally play this season) who has exceptional top-line speed and good strength and power for a WR. This will be one of if not the top WR unit in the country. It will be up against a make-shift Tennessee defensive backfield that lost a few players and are trying out freshman and returning players with little experience for positions. They will use a new defensive scheme under new coach Jeremy Pruitt who lives by the 3–4 base defense. But he will also put a 4th down lineman at times if the rush is constantly succeeding. Tennessee has been running a 4–3 base defense so they will be learning an entirely new defensive concept which requires forgetting prior assignments to learn new ones which will most likely show especially early in the season when guys forget or blow assignments or simply don’t have field awareness yet. This will be helped with another guy in pass-protection (may be just an extra pass-rusher also) with the 3–4, but this will be a player who is covering an area that he has never been tasked with. Even the best cornerback on the team (CB1 who usually covers the other teams best WR so WR1) may not be very good at covering WR3 or the slot receiver bacause you must have quick lateral movement, instincts of when jump routes, quick decision-making and sure tackling abilities to play CB3 (could be designated a DB or other various term such as star). Those traits are not as important or needed on the outside. So back to the matchup, WVU could eat up the short to mid yardage passes which will pull the defense up and then strike with a deep shot. They could eat up Tennessee with deep passes calling for a need to drop another defender into coverage allowing WVU to establish the run or eat up yardage underneath the coverage. Basically, they can do what they want and Tennessee will have problems. Tennessee has a barren pass rush after losing their leading pass-rushers who combined for 8.5 sacks last year as return 4 sacks from last years line. So with little change and an experienced WVU offensive line with solid returning numbers, the outlook is an issue getting pressure and low concern about allowing sacks. Will Grier does most work from the pocket and gets a bit shaky on mechanics outside of the pocket or on the run (but still better than most) so this hurts to not be able to take advantage of this. So with this and the fact that the Tenn offense will struggle due to lack of talent, middling qb play, suspect run game and no established offensive philosophy (they will try a lot in this game and keep at what works maybe even move players around); I have come to a prediction that WVU should win. And with a margin that I feel has the highest chance of falling in the 9–14 point range. This could very well be a 14–24 point win though. I was able to get this bet placed taking WVU with a spread of -6 at -110 odds. With my heavy belief in this outcome and from my analysis saying it makes sense, I bet $5000 on this matchup. This would produce a $9,545.45 payout ($4,545.45 profit) and my belief is that I am getting more than 3:1 on my money (75% chance of winning) so everything makes sense and this bet is the kind I want to find. Note: -6 isn’t a spread offered anymore, I got this quite a while back. It’s now at -9 to 10.5.

You are much better off from a bookmaker's business point of view just hiring a load of mathematically competent and cheap worker drones to copy Betfair/Pinnacle/Wider industry prices, build a few algorithms for in play betting and very closely manage the liabilities as the bets come in. Then just restrict all winners/arbers as quickly as you can and you have a profitable business with virtually no grasp of what a sport price even is.

Money Management is as critical to a sports investor as picking winners. I have devoted many hours of careful analysis and math to optimal money management systems, which I have painstakingly outlined in my Money Management articles. Sports betting is more high risk (higher volatility and standard deviation of return) than stocks, but also results in a higher return if you follow a proven long term winning handicapper (of which there are very few).
The bookmaker functions as a market maker for sports wagers, most of which have a binary outcome: a team either wins or loses. The bookmaker accepts both wagers, and maintains a spread (the vigorish) which will ensure a profit regardless of the outcome of the wager. The Federal Wire Act of 1961 was an attempt by the US government to prevent illegal bookmaking.[2] However, this Act does not apply to other types of online gambling.[3] The Supreme Court has not ruled on the meaning of the Federal Wire Act as it pertains to online gambling.
Sports betting is the activity of predicting sports results and placing a wager on the outcome. The frequency of sports bet upon varies by culture, with the vast majority of bets being placed on association football, American football, basketball, baseball, hockey, track cycling, auto racing, mixed martial arts, and boxing at both the amateur and professional levels. Sports betting can also extend to non-athletic events, such as reality show contests and political elections, and non-human contests such as horse racing, greyhound racing, and illegal, underground dog fighting.
While the odds makers do to try approximate the median margin of victory between two teams, they also try to reduce their exposure to risk by setting lines such that the public money will fall evenly on both sides of a game, so that they can offset the bets against each other and earn a profit on the juice (cut of winnings taken by the house, explained below) without exposing themselves to large potential losses. Thus, odds makers are often in the business of gauging public perception rather than team performance, and therefore the betting public actually sets the line. In more recent years, the betting public has had less influence on the odds than professional betting syndicates or sharp money has had, but there is still value to be found – although in different ways than in previous decades. If Georgia is 4 points better than Georgia Tech according to my advanced metrics and analysis, but the aggregate public perception is that Georgia is 7 points better than Georgia Tech, then the posted point spread is likely to be closer to 6 or 7 points (public perception) than it will be to 4 points (the realistic difference between the teams). This makes my job as a professional handicapper much less daunting; not only can I exploit lines where the odds makers are off, but I can also exploit the uniformed opinions of the general betting public, and more recently take advantage of betting syndicates and ‘quants’ that rely more and more on algorithms but can overlook some of the hidden value in changes in team personnel or lineups and in the particular match up between two teams.
Details of the bill as it pertains to sports betting include: The state’s lottery serving as the overseer of implementation and ongoing regulation; five sports betting licenses being made available at an initial cost of $250,000 each; sports betting revenue being taxed at 15 percent, with 2.5 percent of it going to the lottery for administrative fees.
The application process is far from just providing standard information. Many applications have been rejected with about 10% being approved. The application process is an attempt to secure very personal and private information about the applicant and any investor willing to endure such scrutiny and invasion of privacy. This would include a background check, source of funds invested and other customer data which is given to a sports book willing to accept the entity betting. In other words, a lot of red tape. If any prospective investors are not dismayed by the application process, there are other alarming issues to confront.

For a lot of people, however, these decisions are NOT easy. Some people follow a lot of sports, and are not sure if they want to bet on them all. Others only follow a single sport, and aren’t sure if they want to limit themselves to just that one sport. Then there are those who want to try to sports betting but don’t really follow any sports closely.


But you give the Team A far greater winning chances – based on your information, analyses, statistics, observation, skill and other factors that form your opinion – say 60% (or 0.6). The fair odds for the victory of the Team A based on your assumption would be 100% / 60% (or equally 1 / 0.60) = 1.67. The sports betting company thus offers the odds, which are higher (1.8) than the minimum odds (1.67), which would be yet acceptable for you (i.e. the fair odds). Therefore it is advantageous for you to make the bet, since your expected return is positive and your edge is exactly 1.8 / 1.67 – 1 = 0.08 = 8%.

Major League Baseball is the first thing that many people think about when discussing this very tempting sport when in comes to betting. However, there are many more professional baseball leagues and competitions to profit easily from and the best baseball betting sites cover all of them. Punters aren’t limited to betting on baseball between March and October (a crucial factor when choosing your best sport to bet) – they aren’t limited to betting only on MLB during this time. Other professional leagues in places like Korea and Japan are also in full swing at the same time which means more betting action for bettors who choose to make bets on baseball.


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Proposition bets are wagers made on a very specific outcome of a match not related to the final score, usually of a statistical nature. Examples include predicting the number of goals a star player scores in an association football match, betting whether a player will run for a certain number of yards in an American football game, or wagering that a baseball player on one team will accumulate more hits than another player on the opposing team.
Spread betting are wagers that are made against the spread. The spread, or line, is a number assigned by the bookmakers which handicaps one team and favors another when two teams play each other and one is perceived as being more likely to win. The favorite "takes" points from the final score and the underdog "gives" points. This number can also be in increments of half-a-point (.5) even though very few sports have .5 point scoring (i.e., The Ryder Cup)
A three paragraph passage in his article noted that "Rays pitcher Sergio Romo struck out the side against the Angels on Saturday, then struck out three more batters in 1 1/3 innings the following afternoon. It was an unusual pairing of performances for one small reason: Romo had never struck out three batters on consecutive days before. And it was an unusual pairing of performances for one massive, potentially paradigm-shifting reason: Romo served as the modern era’s first designated “opener.”
On dealing with Disney: Manfred explained MLB’s rationale for bidding on some of the Fox regional sports networks that were to be acquired by The Walt Disney Co. (NYSE: DIS). The networks were part of Disney’s $71 billion purchase of the entertainment assets of 21st Century Fox (Nasdaq: FOXA, FOX), but in approving the transaction, the U.S. Department of Justice directed Disney to divest the sports networks, since it already owns ESPN.

Finding that specialty is easier than it is with other sports as well. Being a relatively new area of sports betting, esports books are often only marginally better, if not worse, than the smart bettor at calculating the odds for events. Gaining this strategic edge gives you the power you need to find the most valuable bets among the sportsbooks who might have less of a grasp of the odds when it comes to esports.


If you’re a big fan of your local teams, it’s likely that you know them better than most other teams. There’s plenty of value with having a deep knowledge of specific teams. You’re simply going to have a much better bead on how teams you follow closely will play compared to others. Occasionally, this means betting on your favorite teams, other teams it means betting against them. There’s no room for personal bias or favoritism if you’re serious about making money betting on your favorite sports.
Betting on football matches is becoming more popular year on year, with a growing number of online bookmakers available to bet with. With football one of the world’s most popular sports, it is little surprise to see so much money is bet on the biggest games every day, with popular football betting markets including accumulators, both teams to score (BTTS) and goalscorer markets.

Odds for different outcomes in single bet are presented either in European format (decimal odds), UK format (fractional odds), or American format (moneyline odds). European format (decimal odds) are used in continental Europe, Canada, and Australia. They are the ratio of the full payout to the stake, in a decimal format. Decimal odds of 2.00 are an even bet. UK format (fractional odds) are used by British bookmakers. They are the ratio of the amount won to the stake - the solidus "/" is pronounced "to" for example 7/1 "seven to one". Fractional odds of 1/1 are an even bet. US format odds are the amount won on a 100 stake when positive and the stake needed to win 100 when negative. US odds of 100 are an even bet.


While the popularity of boxing has waned a bit in recent years it is still a very popular sport and punters place a lot of action on prime bouts. Naturally, the bookmakers are always ready for the flood of bets that inevitably come their way. You won’t find a bookmaker on the planet that doesn’t offer a variety of wagering options on boxing matches, so that your betting experience is as pleasant as possible.

Placing $460 bets on each of these games, a number pulled from some quick and dirty math about how much you could afford to bet in a single week’s NFL play without blowing your bankroll, would result in a $4,048 profit if you maintain that 55% winning record. Turning $10,000 into $14,048 in just four months is an investment return of 40.48%. I dare you to ask your bank for that kind of return on your savings account.
Sen. Denny Hoskins’ (R-MO) piece of proposed legislation, SB 44, includes a 1 percent royalty or integrity fee, but with half of it earmarked toward an Entertainment Facilities Infrastructure Fund that would be used for the upkeep of sports or cultural facilities within Missouri. The bill sets a tax on adjusted sports betting gross revenue at 6.25 percent. A $5,000 annual administrative fee and $10,000 “reinvestigation fee” that sounds more ominous than intended would also apply. The latter would go into a fund that would eventually mature every fifth year when the licensee is re-vetted.
In the above break down of Investment / Gambling spectrum, needless to say Lottery’s EV (Expected Value) is the lowest.  Its EV is always negative, according to business insider, the $450 million Powerball Jackpot lottery’s  EV is – $1.37 per ticket. Means you lose average $1.37 when you buy a $2 ticket, so the loss accounts for 68% out of your investment.  This terrible negative return level applies to basically all lotteries.
A basketball season with 53.5% winners (my career percentage is 53.9%) on 500 bets would on average yield +11.75 units ( (500*.535) – (500*.465)*1.1 ), or +23.5 Stars if my average Best Bet is rated 2-Stars. Using a conservative 1.6% of bankroll per bet (full Kelly at 53.5% at -110 odds is 2.35% of bankroll), or 0.8% per Star, results in an expected return of 18.8%. So, despite a lower overall winning percentage and smaller average wager size, a season’s worth of basketball wagers is fairly comparable to a season of football because there are so many more Best Bets in basketball season.

You see, although this article is named “The Best Sports for Betting,” there’s really no such thing. There are definitely sports that WE think are better, but not everyone is going to have the same opinions. The best sport for one person to bet on might be a terrible sport for someone else. It depends on several different factors. A similar principle applies to whether it’s best to wager on one sport, a couple of sports, or a variety of sports. There’s no “optimal” number of sports here. Again, there are a lot of factors that come into play.
ATS equals “against the spread”. The spread is the number oddsmakers use to give people other betting options besides only wins and losses. A spread for a Premier League fixture would be something like .5 or 1.5. One club would need to lose the match by no more than 1 or 2 goals or the other needs to win by 1, 2or more goals.  If the final score doesn’t reflect the number set by the oddsmakers, your bet won’t cover the spread and you can’t win your bet.
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